Wii, iPhones, and the Future of Social Gaming - Will Wright April 23, 2009

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Complete video at: http://fora.tv/2009/04/02/Will_Wright_on_Spore_SimCity_and_the_Sims

Game desgner Will Wright discusses how innovative control systems for the Nintendo Wii and the iPhone have created new audiences for video games, and encouraged gaming as a social activity, as opposed to a solitary one. "When you think about the Wii," Wright says, "most of the entertainment is not happening on the screen, it's watching your friend act like a goofus."

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Will Wright, the creator of SimCity, the Sims, and now Spore, speaks with pundit John Battelle about the creative process, user-generated content, and much more. - Web 2.0 Expo

Will Wright is an American computer game designer and co-founder of the game development company, Maxis. He is best known as the original designer of groundbreaking computer games such as SimCity, The Sims and Spore.