Gerd Leonhard: A Facebook Data Spill? Data and Privacy April 28, 2012

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Complete video at: http://fora.tv/2012/04/10/Data_is_the_New_Oil_From_Privacy_to_Publicy

Gerd Leonhard, CEO of The Futures Agency, discusses the business, politics, and ramifications of big data and privacy. Leonard argues that there is a trade-off to free social media services.

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Data will become a key currency, as it is a virtually limitless, non-rival, and exponentially growing good. Do we need regulations or trust frameworks to deal with it? Can data really be safeguarded in an entirely free-market system governed by commercial interests? What will Generation AO (always-on) share with whom, when, where, and how? And if data is the new oil, how do we avoid wars and global conflicts fought over it?

Join leading futurists at swissnex in a debate co-organized by Switzerland's The Futures Agency (TFA) on data as today's key global resource.

Gerd Leonhard is a media futurist, blogger, digerati, writer, speaker and advisor. He has spent over twenty-five years in the technology and entertainment industries, both in the U.S. as well as in Europe, and recently in Asia. Leonhard writes about the impact that new technologies have on content and the media industry.