TEDxWaterloo - Colin Ellard - Getting Lost April 6, 2011

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Colin Ellard is an experimental psychologist at the University of Waterloo, the director of its Research Laboratory for Immersive Virtual Environments and an international expert in the psychology of navigation. The results of his research in the areas of animal behaviour, cognitive mapping, human navigation and neuroscience have been published in scientific journals for more than 20 years. His book "You Are Here: How we can find our way to the moon but get lost at the mall" describes how our mental relationships with physical space relate to the design of the built environment. His most recent work concerns the connections between space and emotion.

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TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is called TEDxWaterloo, where x=independently organized TED event. At our TEDxWaterloo event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group.
The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.