Google Tech Talks
June 20, 2007
ABSTRACT
The label 'social media' has been attached to a quickly growing number of Web sites whose content is primarily user-driven. Examples of these sites include: blogs --- personal online journals that allow users to share their thoughts and receive feedback on them; Wikipedia --- collectively written and edited online encyclopedia; Flickr, Del.icio.us and Digg --- Web sites that allow users to share, discuss and rank photos, Web pages and news stories respectively. In the process of using social media sites, users are adding metadata in the form of tags, ratings and social networks.
While each of the metadata types above offers a rich source of evidence on...
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